Links:
- Original detailed post: Sell more by layering
- paper tracking example: Mary Kay layering chart (PDF)
- website layering example: Classic Safaris with Vaughan Fulton
small biz rural entrepreneurship marketing sales podcast audio
More examples to help you sell more by layering
Links:
small biz rural entrepreneurship marketing sales podcast audio
Business is relationship building
First, treat your customers as guests or as friends, but not as workers. Don't expect them to do your part of the business.
Second, let people know what you offer, repeatedly. Customers don't study your business like you do, so you'll have to tell them over and over.
Take time to review your week, and feel free to share your successes in our Brag Basket.
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